History Of The Nigerian Mass Media Media Essay.
The purpose of mass communication as a watch-dog for the masses becomes effective in this aspect because a case study of Nigeria reveals that a private media house will not hesitate to broadcast any news story that would or not tarnish the image of the government. This they would do more than a government owned station.
The Nigerian mass media started out with the publication of Iwe Iroyin; that was in 1859. It was published by Rev. Henry Townsend, who was a Briton. This represents the very first news media that was published in Nigeria and it was published in the southwest. The publication was in Yoruba language.
Today the list of mass media also embraces pagers, satellites, electronic mail, internet, cell phones, and computers. These new additions, unlike the other tools of mass media that work as transmission technologies transmitting information from one source to many receivers, are basically interactive; working more on the person to person formula.
The importance of the media today is immense Mass media has become an industry in the world. From the T.V in the house, the newspaper on the doorstep, the radio on the car to the fliers in the mailbox and the internet. Because the media are so prevalent in industrialized countries, they have a powerful impact on how those populations view the.
The mass media here basically refer to the press, a word which originally connotes the print media but is today used to refer to both the print and broadcast media. The mass media are crucial in nation building. Governments can hardly survive without effective use of the mass media.
Mass media is one of the major agents of socialization. In this essay I will analyze the social influence of mass media; the methods of media manipulation of information; and the consequences of corporate ownership of media. There is a huge social influence in mass media. Society influences what we are shown by mass media. For example, there.
Roles of Mass Media in Society Term of mass media or press has been used since around ten decades ago. At early age, type of mass media that society knows was only printed mass media such as newspaper, flyer, or brochure, but as the century goes by, other type of mass media, such as television, radio and internet, began to appear.
The Influence of Media Ownership and Control on Media Agenda Setting in Nigeria International Journal of Humanities Social Sciences and Education (IJHSSE) Page 38 3. MEDIA OWNERSHIP PATTERNS The ownership of the mass media namely; electronic, print and the new media in Nigeria has different historical origins. Presently however, the electronic.
Brown envelope journalism in Nigeria is a practice whereby monetary inducement is given to journalists to make them write a positive story or kill a negative story. The name is derived from cash inducements hidden in brown envelopes and given to journalists during press briefings. It is a common practice in Nigeria and many journalists do know that it is unethical.
The use of mass media in educational development in Nigeria has contributed a lot in the widening of the peoples knowledge in the society and also the scope of mass media in the society, media equipment are things like the television, radio and other electronic sets which are meant to give out in formation objectively through their effective.
Use and Misuse of the New Media for Political Communication in Nigeria’s 4th Republic The new media expectedly are to bridge the knowledge gap and compact the global village, however, changes in communication brought about by increasing access to them have engendered complexity, vitality and absurdity in many cases.
Mass media campaigns can increase the use of HIV testing and counseling (HTC) services, and mass media messages explicitly addressing HIV have greater impact. In Kenya, a professionally designed mass media campaign was developed to increase public demand for HTC. The campaign included radio, television, posters, flyers, outdoor advertising, and.
I often cite the News Agency of Nigeria, NANM as an example of a credible government-owned media, largely due to the professionalism and integrity of its pioneer Editor-in-Chief, Mr. Femi Adefela.
